Create a distinctive automotive identity.
The project called for a visual mark that could support a more premium, recognisable presentation.
Project snapshot · Brand identity
A brand identity project for an automotive business positioned around a premium visual presence.

The project called for a visual mark that could support a more premium, recognisable presentation.
DSM created a metallic-style visual identity designed to work as a strong foundational brand mark.
The result is a distinct visual foundation designed to support a more premium and recognisable market presence.
This project snapshot documents the work currently available to show publicly. Measured commercial results will be added when verified client data is available.
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